IrnBru Vox-Pop Interactive

Date: August 2008
Design Company: Studio SP
Client: AG Barr

Members of the public were recorded and photographed discussing their views on IrnBru. This interactive contains images of 16 people each mounted on a light-box. When the visitor presses the large illuminated switch the 16 lightboxes flash on and off in a random sequence landing on one face which remains illuminated. The unit then plays the comments made by that person through a ceiling mounted loudspeaker.